Promotional image from BTS' 'Love Yourself: Her' 2017 album.BIG HIT ENTERTAINMENT
A year ago today, South Korean septet BTS released the first part of their historic Love Yourself album trilogy on Sept. 18, 2017. Love Yourself: Her, fronted by the singles “DNA” and “Mic Drop,” went on to become the group’s first Top 10 album in the U.S, and preceded the release of May’s Love Yourself: Tear and August’s Love Yourself: Answer, each of which went to No. 1. All three albums made history on multiple occasions, and with each new record the act gained momentum to rapidly become recognized as one of the most popular foreign teams to ever touch down in the States. They're currently in the middle of their Love Yourself tour, which has sold-out over 30 shows on three continents.
The impact Love Yourself on both BTS’ career and the state of the global music scene will be felt for years to come, but in honor of the anniversary of its start here’s a look back at some of the numbers that have played a role in the series. All numbers were collected on Sept. 17, 2018.
1: The rank both Tear and Answer debuted at on the Stateside Billboard 200 chart upon their releases earlier this year. BTS is the first and only Korean act to have a chart-topping album in the States, and it's even more impressive as they repeated the feat twice in just three months. They are the first act in over a decade to hit No. 1 with predominantly non-English albums, ever since Il Divo’s 2006 album Ancora.
All three albums of the Love Yourself trilogy also went to No. 1 on South Korea’s Gaon chart and ranked high on other weekly album charts from around the world.
3: Amount of certified RIAA gold Love Yourself songs: Both “DNA” and “Mic Drop (Remix)” produced by Steve Aoki and featuring Desiigner off of Her and Tear’s “Fake Love” received the designation in 2018.
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5: The rank on the Billboard Canadian Hot 100 chart Love Yourself: Answersingle "Idol" debuted at on the charts dated Sept. 8, 2018. It is the highest any BTS single has ever gone on a primary song chart in North America.
7: Love Yourself: Her’s peak rank on the Billboard 200 chart last year. It was the group’s first No. 10 album, preceding both Tear and Answer’s No. 1 debuts.
9: Rank of Love Yourself: Tear on Nielsen Music's ranking of the Top 10 Physical Albums of the first half of 2018. Upon its release in July, the report reported 132,000 copies of the album sold Stateside between its release on May 18 and the end of June.
10: Peak position reached by Love Yourself: Tear’s single “Fake Love” on the Billboard Hot 100 singles chart. It is the third-highest ranked Korean song ever, following Psy’s 2012 hit “Gangnam Style,” which peaked at No. 2, and his 2013 follow-up “Gentleman,” which hit No. 5.
11: Peak position reached by Love Yourself: Answer’s single “Idol” with Nicki Minaj on the Billboard Hot 100 chart so far.
12: Variant versions of the Love Yourself series, with each album’s set of four spelling out one word from the title: Her’s set spells out "LOVE," Tear reads "YOUR," ANSWER completes the phrase with "SELF." All 12 of the albums feature different internal contents featuring the group.
14: Number of music videos, comeback trailers, and highlight reels associated with the Love Yourself albums uploaded to YouTube, all of which focus on some aspect of the series’ thematic elements.
21: Rank "Idol" debuted at on the UK's Official Singles chart, the group's first top 40 song in the country. Love Yourself: Answer went to No. 14 on the Official Albums Chart.
25/26: The total number of tracks on Love Yourself: Answer, a compilation of the whole series. Along with songs originally featured on Her and Tear, it featured seven brand new tracks plus alternate versions of earlier released music. The alternative version of “Idol” featuring Nicki Minaj is absent on the physical copies but available digitally as a bonus 26th track.
28: Peak position reached by Her’s second single “Mic Drop (Remix)” featuring Desiigner and produced by Steve Aoki.
33: Number of currently-announced concert stops of BTS' Love Yourself world tour. All dates, including the group’s first stadium-sized show in the U.S. and multiple dome shows in Japan, are sold-out. BTS' site promises "More dates to come," but the concert tour has already surpassed over 600,000 tickets sold.
67: Peak position reached by “DNA” on the Billboard Hot 100 singles chart, their first song to break into the chart.
73: Countries in which Tear charted at No. 1 on iTunes. Answer hit the top spot in 66 regions.
101: Weeks spent on the Billboard's Social 50 chart. The group has spent 91 weeks at No. 1. RM's speech from the 2017 Billboard Music Awards where BTS won the Top Social Artist award was featured on Love Yourself: Her.
229: Estimated cost in USD of the entire Love Yourself series' 12 albums based on current prices from Amazon and BTS's official store.
340: Days between the release of Love Yourself: Her on Sept. 18, 2017, and the series’ completion with Answer on Aug. 24, 2018. It was just under a year between the release of the first Highlight Reel on Aug. 18, 2017, and Answer concluding the project.
45,000: Downloads sold of “Mic Drop” in its first week, according to Nielsen Music, which also tracked 9.8 million U.S. streams. It was the group’s first song to break into the U.S’ Top 40.
135,000: Amount of equivalent album units earned in Tear’s first week Stateside according to Nielsen Music, enabling it to become BTS’ first No. 1 album on the Billboard 100 chart. 100,000 of those units were in traditional album sales.
185,000: Amount of equivalent album units earned by Answer in its first week of U.S.sales, propelling it to become the group's second No. 1 album. Of that sum, 141,000 were in traditional album sales.
860,000: Number of Answer albums sold in its first week.
1.03 million: Accumulated fund in USD, or 1.15 billion KRW, put towards the UNICEF Love Myself campaign. It launched last October in collaboration with the Love Yourself series 3% of the income from the sales of physical albums are donated to the cause.
1.44 million: Number of pre-ordered copies of Tear in South Korea ahead of its May release, the highest amount ever recorded in the country at the time. Answer would go on to surpass it.
1,493,443: Copies of the September-released Her sold throughout 2017 as reported to South Korea’s Gaon Chart.
1,511,910: Amount of pre-ordered copies of Answer in South Korea, exceeding both Her and Tear’s pre-sale numbers despite being a compilation, or repackaged, album that featured both original and previously-released songs.
1,933,450: Number of copies Love Yourself: Answer reportedly sold within 8 days of the album’s release on Aug. 24. It is the highest amount of monthly sales ever recorded on South Korea's sales-tracking Gaon Chart since its launch in 2010. Tear previously held the record, with 1,664,041 copies sold.
45 million: Views on “Idol” recorded by YouTube in its first 24-hours, the best debut day for any music video ever shared on the site.
1.35 billion: Combined views on the five music videos (“DNA,” “Mic Drop,” “Fake Love,” “Idol” “Idol feat. Nicki Minaj) released as part of the Love Yourself series.
2.21 billion: Estimated value of BTS’ label Big Hit Entertainment in USD as of Sept. 11 as per an analysis from South Korea’s Hana Financial Investment. That’s 2.5 trillion South Korean Won.
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